Introducing Our Brand New LUXE™ Range – Coming October 2026

Something exciting has been happening behind the scenes at Cubwear.

For months, we've been designing, refining, testing fabrics and perfecting every detail to create what we believe is our most luxurious Christmas pyjama collection ever.

✨ Introducing Cubwear LUXE™ ✨

Launching 12th October 2026

This isn't just another Christmas pyjama collection.

The Cubwear LUXE™ Range has been thoughtfully designed for families who want to make Christmas even more special. From premium heavyweight fabrics and elevated comfort to exclusive Nordic-inspired designs, every element has been carefully considered to create a truly luxurious festive experience.

As a small family business, we don't rush our designs. Every collection begins with months of planning, sampling and refinement to ensure it meets the standards our customers have come to expect from Cubwear.

Our LUXE™ collection represents the next chapter in that journey.

From the moment you open the box to the moment your family gathers together on Christmas morning, we've designed this collection to feel every bit as magical as the memories you'll create while wearing it.

For now though…

We're keeping most of it under wraps. 👀

Over the coming months we'll be sharing exclusive sneak peeks, behind-the-scenes updates and first looks with our subscribers before anyone else.

And trust us…

You'll want to be first in line when LUXE™ launches.

What Makes Cubwear LUXE™ Different?

While we're not revealing everything just yet, here's a glimpse of what's coming:

✨ Premium heavyweight luxury fabric

✨ Exclusive Cubwear-designed Nordic collection

✨ Elevated festive styling

✨ Exceptional softness and comfort

✨ Designed to create magical family traditions

✨ Crafted with the attention to detail Cubwear is known for

Every stitch, every fabric choice and every design has been created with one goal in mind – making Christmas morning feel even more magical.

Launching October 2026

Cubwear LUXE™ officially launches on 12th October 2026, just in time for cosy evenings, Christmas movie marathons, festive family traditions and the countdown to Christmas Day.

As with many of our exclusive collections, some designs will be produced in limited quantities. Joining our mailing list gives you the best opportunity to shop early before selected sizes or styles sell out.

Want Exclusive Early Access?

Be the first to:

🎄 See exclusive sneak peeks

🎄 Receive behind-the-scenes updates

🎄 Get launch announcements first

🎄 Access subscriber-only previews

🎄 Shop before the general public

Simply subscribe to our newsletter below and join the Cubwear LUXE™ waitlist.

October 2026 is just the beginning of something truly special.